Exposure Creator Edition
Exposure is back, baby!
We brought the world’s first mobile photography competition show back for an epic second season.
Season two had an all new host, Lele Pons.
And all new content-creating contestants.
Each was chasing a different dream,
competing in 8 different video challenges,
while being judged by expert content creators.
It was a test of creativity
and perseverance.
Equipped with only a mobile phone.
There was drama.
There was dancing.
There was $250,000 at stake.
And a LOT of surprises.
(Oh yeah, Adam Waheed was there too.)
But in the end, it was all a giant ad for Samsung.
(Just watch the trailer)
While Exposure entertained, it organically demonstrated the awesome camera features of the S22 Ultra through storylines that spoke to the passions of the Gen Z audience.
EP 1 - Show Us Your Dream.
EP2 - Repeat The Beat
EP3 - Blast From The Past
EP4 - Duet Roulette
EP5 - Making The Brand
EP6 - How'd You Do That?
EP7 - Step Right Up
EP8 - The Exposure Experience
From the series, we made 145+ assets promoting the show and S22 Ultra.
AD - Erica Barringer
CW - James McComb
CW - Kara Gonchar